Developing a volunteer journey at our leadership forum

As an organisation with almost 600,000 members, the Scouts requires a large number of teams to work together to provide a quality Scouting experience for adults and young people. To help facilitate this, we hold a number of leadership forums throughout the year; this allows the staff leadership team to share what they’re working on and discuss how to approach the big opportunities for Scouting.

A key part of the Skills for Life strategy, launched in May last year, was to make being a volunteer at the Scouts a better experience. One of the three pillars of work of our strategy, People, highlighted our objective to have “more, well trained, better supported and motivated adult volunteers”. This meant improving the way we support and celebrate our volunteers and the work they do to develop the skills of young people.

We knew that digital would likely play a central role in these improvements, particularly in achieving a greater sense of belonging with the rest of the Scouting movement. By getting our staff leadership together we were able to work on a journey for our adult volunteers that would be as simple and enjoyable as possible.

Before we began our work on the volunteer journey, we had an expert talk to us about what it means to be a volunteer for the Scouts today, and the future of volunteering. We also had the lead volunteer for this project help frame our approach and remind the team to be bold in the planning of this transformative piece of work.

Staying true to the Agile methodology, we worked in scrums, collaborating to come up with user stories that attempted to highlight the issues our volunteers would face. From these we tried to come up with solutions, developing paper and wireframe prototypes that suggested how the future adult journey would look.

In this leadership forum our staff leadership team learned a lot about the issues faced by adult volunteers and gained a wide range of digital skills by working in an Agile way for the day. This work will help to frame our approach to improving the volunteer experience, using digital as an enabler to make the adult journey simpler and more joined up as part of our Skills for Life strategy.

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